Quiz
WHY DOES AUNTIE TOBACCO SMOKE PETER JACKSON?
A. He kills less people than du Maurier.
B. He goes well with her outfit.
C. She’s addicted to him.
If you answered A, B or C, you’re right.
A. Peter has only 8% of the Canadian market. So he kills only (8% of 37,000) 2960 people per year (PPY). Let’s round it off to 3,000 PPY.
Whereas du Maurier kills 7,400 PPY. Let’s round it off to 7,000 PPY. That’s easier to remember. What’s 400 more or less? Nobody in the Tobacco Industry gives a shit.
B. Red is a always pleasing to the eye.
C. Yeah, caught in a bad romance.
Right on!